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Encouraging the development of Simping MSMEs, FAIPG KKN students held a comprehensive socialization program

Last Updated: 1 year ago

Djuanda University Real Work Lecture (KKN) students held a series of socialization programs and provided solutions to encourage the development of Micro, Small and Medium Enterprises (MSMEs) making simping in this village. Simping, a traditional snack made from Tapioca Flour, is a local product that has great potential but faces various challenges (8/8/2024)

This program aims to increase public awareness about local simping products and provide practical solutions for Simping MSMEs to develop their businesses. This activity includes workshops on improving product quality, digital marketing strategies, and simple financial management.

Dede Sopyandi, Chair of Djuanda University KKN 21 Group, explained that this program is expected to have a significant impact on Simping MSMEs in this village. "We hope to help improve product quality, marketing capabilities and financial management of Simping MSME players. That way, they can develop their businesses more effectively and sustainably"

This activity is a socialization program and provides solutions for MSMEs who make simping, a traditional cassava-based snack in Cibolang Village. The aim of this program is to increase public awareness about local simping products and provide practical solutions for Simping MSMEs to develop their businesses.

This program includes workshops on improving product quality, digital marketing strategies, and simple financial management for MSMEs. All activities will be carried out at the local Village Hall, which is the center of community activities and is easily accessible to Simping MSMEs.

Hopes for increasing MSMEs are as follows: Increasing public awareness of local simping products, Improving the quality of Simping products produced by local MSMEs, Helping Simping MSMEs adopt digital marketing strategies, Improving the financial management capabilities of Simping MSMEs and Encouraging local economic growth through the development of Simping MSMEs.

Creating a strong network between Simping MSME players, local government and academics.

With this comprehensive socialization program, it is hoped that Simping MSMEs in Cibolang Village can further develop and make a greater contribution to local economic growth.